Home Media MAD Magazine Sends Up Apple’s New Misbegotten Maps

You may be aware that Apple jettisoned Google’s beautiful maps for a new app of their own–an app of maps that turned into mishaps. Apple’s maps, as everyone knows, are a mess. So MAD magazine — I wasn’t even sure they still existed–has published its own version of Apple maps as its new cover. The map in question is a parody of Saul Steinberg’s famous “New York” cover–which I live by as a map of the world. Everything is wrong, which is just about right in a  Mad, Mad world. Apple, meantime, has issued an apology on its website. They also suggest downloading Google’s maps app for iPhones and iPads as it’s no longer available on those devices. You have to go back and get it yourself. All this would be incredibly damaging except– I finally held an iPhone 5 in my hand. It’s light as a feather and very enticing. But I’ll stick with my Blackberry Bold and Samsung Galaxy IIs for now.

Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. He wrote the Intelligencer column for NY Magazine in the mid 90s, reporting on the OJ Simpson trial, as well as for the real Parade magazine (when it was owned by Conde Nast), and has written for the New York Observer, Details, Vogue, Spin, the New York Times, NY Post, Washington Post, and NY Daily News among many publications. He is the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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