Home Media Box Office Madness: “Puss” Beats “Heist,” Main Reporting Sites in Conflict

Movie box office reporting has become quite the game. Nikki Finke regularly puts up the wrong numbers every Saturday in order to “beat” everyone. Then the real numbers come in and she just erases her earlier post. The real story this morning is that “Tower Heist” with its all star cast was beaten soundly by “Puss in Boots”– a big surprise. But even weirder is what else is happening in Box Office land. BoxOfficeMojo.com, now owned by the IMDB (itself owned by Amazon) has gone haywire. First of all, it seems like the founder, Brandon Gray, is mysteriously gone. He started the site in 1999 and sold it to IMDB in 2008. I’m told he left about two months ago. The site no longer updates properly– which the current operator attributes to computer problems. But last weekend and this weekend. BoxOfficeMojo isn’t posting its numbers. They say Gray’s departure is just a coincidence. Meanwhile, showbizdata.com. which also posts box office numbers and has full site, hasn’t updated since October 16th. I’m posting the three different sets of numbers you could find today on the internet. And you wonder why there are so many lawsuits later by filmmakers.

Here are Box Office Mojo’s numbers for this weekend:

1.       Puss – $33 – $75.5

2.       Tower Heist – $25.1 – $25.1

3.       H&K3 – $13.07 – $13.07

4.       PA3 – $8.53 – $95.3

5.       In Time – $7.7 – $24.2

6.       Footloose – $4.55 – $44.8

7.       Real Steel – $3.4 – $78.8

8.       Rum Diary – $2.99 – $10.4

9.       Ides of march – $2 – $36.8

10.   Moneyball – $1.9 – $70.3

Here are the Hollywood Reporter’s numbers:

Top 10 Actual Domestic Box Office Nov. 4-Nov. 6

Title/Weeks in Release/Studio/Theater Count/Weekend Total/Cume

1. Puss in Boots (2), Paramount/DreamWorks Animation/3,963, $32.1 million, $75.5 million

2. Tower Heist (1), Universal/3,367, $25.1 million

3. A Very Harold & Kumar 3D Christmas (1), Warner Bros./New Line/2,875, $13.1 million

4. Paranormal Activity 3 (3), Paramount/,3,286, $8.5 million, $95.3 million

5. In Time (2), Fox/New Regency/3,127, $7.7 million, $24.2 million

6. Footloose (4), Paramount/2,41, $4.6 milion, $44.8 million

7. Real Steel (5), Disney/DreamWorks/2,438, /$3.4 million, $78.8 million

8. The Rum Diary (2), FilmDistrict/GK Films/2,292, $3 million, $10.4 million

9. The Ides of March (5) Sony/Cold Creek/1,391, $2 million, $36.8 million

10. Moneyball (7), Sony/1,276, $1.9 million, $70.3 million

Here are Deadline Hollywood’s numbers:


1. Puss In Boots 3D (DreamWorks Anim/Paramount) Week 2 [3,963 Theaters]
Friday $7.8M, Saturday $15.3M, Weekend $34M (-10%), Cume $76.5M

2. Tower Heist (Universal) NEW [3,367 Theaters]
Friday $8.1M, Saturday $10.5M, Weekend $24.6M

3. Harold And Kumar 3D Christmas (NL/Warner Bros) NEW [2,875 theaters]
Friday $5.5M, Saturday $4.7M, Weekend $13M

4. Paranormal Activity 3 (Paramount) Week 3 [3,286 Theaters]
Friday $2.9M, Saturday $3.7M, Weekend $8.5M, Cume $95.3M

5. In Time (Twentieth Century Fox) Week 2 [3,127 Theaters]
Friday $2.5M, Saturday $3.2M, Weekend $7.8M, Cume $24.3M

6. Footloose (Paramount) Week 4 [2,811 Theaters]
Friday $1.4M, Saturday $2.1M, Weekend $4.8M, Cume $45M

7. Real Steel (DreamWorks/Disney) Week 5 [2,438 Theaters]
Friday $925K, Saturday $1.6M, Weekend $3.5M, Cume $78.8M

8. The Rum Diary (FilmDistrict) Week 2 [2,292 Theaters]
Friday $980K, Saturday $1.1M, Weekend $2.9M, Cume $10.3M

9. Ides Of March (Sony) Week 5 [1,391 Theaters]
Friday $600K, Saturday $925K, Weekend $2M, Cume $36.8M

10. Moneyball (Sony) Week 7 [1,278 Theaters]


Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. He wrote the Intelligencer column for NY Magazine in the mid 90s, reporting on the OJ Simpson trial, as well as for the real Parade magazine (when it was owned by Conde Nast), and has written for the New York Observer, Details, Vogue, Spin, the New York Times, NY Post, Washington Post, and NY Daily News among many publications. He is the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.
1 reply to this post
  1. I don’t honestly know what the problem is with the “new” boxofficemojo.com. They under the founder used to be so great about Friday and Sat/Weekend box office results. So you could go there over the weekend to see how things are going.

    Sadly, it looks like Amazon/IMDB relationship is only screwing the website up. Can’t get box office results early and if that is the case, what was the point in IMDB buying it?

    The only one who made out well, was Brandon Grey, who profited, great. but now Amazon is screwing things up.

    Thanks for pointing out the problems !!!

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