Home Media Flip Cameras Go the Way of the Pet Rock

It seems just like yesterday that Rosie O’Donnell was freaking out about the Flip video camera on “The View.” Then celebrities were lining up at Jeffrey Katzenberg’s “The Night Before”party on an Oscar weekend to get their Flips in different colors. I met the owner of Pure Digital on a line at that party in the Beverly Hills Hotel. He had a wide smile. Then he sold his company to Cisco Digital, which makes routers for the internet. Today, Cisco announced it’s closing down Flip. It’s all over. Just like that. It seems that people are making videos from their IPhones and smart phones, and from digital cameras like Lumix (which takes better video than it does still pictures). No one needs the Flip anymore. This is really sad. Like the pet rock, the hula hoop, and the beeper, Flip is going into culture heaven. What will people do who still own one (like me)? Cisco says Flip support will continue for as long as people need it. Sniff!  PS I also have something called a Sony Blogger, and I have no idea what to do with it, either.

Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. He wrote the Intelligencer column for NY Magazine in the mid 90s, reporting on the OJ Simpson trial, as well as for the real Parade magazine (when it was owned by Conde Nast), and has written for the New York Observer, Details, Vogue, Spin, the New York Times, NY Post, Washington Post, and NY Daily News among many publications. He is the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.
1 reply to this post
  1. Oh no not even. Snap. As a consumer we DO have a voice and I LOVE my Flip camera (and the old original software before Cisco bought it). I’m mad as hell and not gonna take it anymore…! Nothing out there does what FlIp does as easy as Flip does it. I’m sorry, but my iPhone ain’t the same thing.

    I’m trying to figure out which Cisco Board members to nag…! Maybe Rosie O’Donnell or some other media person will help out here. Believe me, I will not ever bother Cisco again, if this stands as it is. What are we supposed to do with out Flip videos now?

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