Saturday, June 15, 2024

Broadway: “Dead Accounts” Could Be Dead Soon, Katie Holmes Play Drops 25%


It’s not fair to call “Dead Accounts,” the ‘Katie Holmes play’ but that’s how people know it. The Theresa Rebeck play with Katie Holmes in the cast dropped the most of any show last week from the week before– a whopping 25%. Audience capacity was down to 59% average from December 2nd to the 9th which means the Music Box Theater must have been positively with so many empty seats. “Dead Accounts” always had a finite run, with February 24, 2013 set as its last performance. But if things keep going like this, Holmes may be able to book Oscar tickets and maybe even Grammy tickets too if she wants them.

January is a cruel month for Broadway shows, so watch to see who’s going to try tough it out. Shows will try all kinds of marketing ploys to get through the winter. We can only guess that “Spider Man: Turn off the Dark” will have to start pulling some stunts. The show is way off its high of $1.5 mil a week, earning now between $1 mil and $1.2 mil a week. That’s just break even for this $75 mil musical. It’s also playing at around 68% capacity, which means there’s a lot more room for Spidey and the Green Goblin to land in emergencies. A casting call went out this week for two new male “flyers. The call was marked “immediate replacements” so who knows what happened to the flyers who are exiting.

Roger Friedman
Roger Friedman
Roger Friedman began his Showbiz411 column in April 2009 after 10 years with Fox News, where he created the Fox411 column. His movie reviews are carried by Rotten Tomatoes, and he is a member of both the movie and TV branches of the Critics Choice Awards. His articles have appeared in dozens of publications over the years including New York Magazine, where he wrote the Intelligencer column in the mid 90s and covered the OJ Simpson trial, and Fox News (when it wasn't so crazy) where he covered Michael Jackson. He is also the writer and co-producer of "Only the Strong Survive," a selection of the Cannes, Sundance, and Telluride Film festivals, directed by DA Pennebaker and Chris Hegedus.

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